Marketing Solutions

Search Engine Optimization

WebMD360 works meticulously on our clients’ websites so that they can achieve organic high rankings in major search engines and bring in more potential customers and revenue. Our sound and stable organic SEO campaigns help our clients move up the rankings toward being leaders in their field of practice.

Using intelligent keyword analysis and collaboration with its client, WebMD360 determines the appropriate keywords a client’s website should utilize. The website then is organically optimized with the keywords so that it can be easily indexed by search engines.

On top of this, WebMD360 builds inbound links to our clients’ websites – whether to their main site, their practice blogs, or their eStores – via our network of affiliate websites, contributing to the boost in website ranking.

Pay Per Click

While organic SEO effectively moves our clients’ websites up the popular search engine rankings, a Pay Per Click campaign places a direct link to these websites prominently on relevant search engine results pages. Our clients can choose to bid on and purchase strategically-chosen keywords to obtain consistent advertising placement on these search pages.

WebMD360 offers a comprehensive marketing strategy for our partners in the practice. We aim not just to increase visitors to the websites, but to increase potential customers and profit for our clients.

Lead generation

Through programs like referrals, online sign-up forms and subscription lists, WebMD360 takes an active approach in generating leads for our clients. From visitors who drop in and inquire online through the sites’ web forms, we build a database of potential leads for our clients.

Building affiliate networks/communities

WebMD360 believes that network building is an indispensable web marketing tool. We build online affiliations with organizations and communities related to our clients’ practice.

WebMD360 is execution-based, which means that the customers WebMD360 gets for our clients are brought in using criteria that the clients themselves require.

There are three main differences in what we do from the usual affiliate networks:

• Elite branding: WebMD360 presents our clients’ brands solely, giving them exclusive relationships with new customers.
• Steady lead volume: WebMD360 manages its own Pay-Per-Click operations on the search engines so that our clients can plan how much lead flow to anticipate each month.
• Higher transfers: WebMD360 provides our clients with customers who purposely type in keywords to look for their products and services.

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